Adopting Technology Acceptance Model to Explore E-shopping Use Intention of Retail Department Store Customers

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題名:	Adopting Technology Acceptance Model to Explore E-shopping Use Intention of Retail Department Store Customers
作者:	陳棟樑 LIANG, CHEN TUNG
貢獻者:	科技管理學系 Technology Management
關鍵詞:	Technology Acceptance Model;flow experience;trust;structural equation modeling (SEM)
日期:	2013
上傳時間:	2014-07-07 21:58:25 (UTC+8)
摘要:	In recent years, the popularity of advance technologies and the network have significantly switched shopping in real stores to the new trend of e-shopping; thus, shopping online has been strongly enhanced. It is noted that there has existed a battleground
顯示於類別:	[科技管理學系] 期刊論文

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