The CSFs methodology and modified DEA approach to construct a new business model to evaluate operational performance of all international tourist hotels in Taiwan

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Title:	The CSFs methodology and modified DEA approach to construct a new business model to evaluate operational performance of all international tourist hotels in Taiwan
Authors:	柯杰亨 Ko, Chieh-Heng
Contributors:	餐旅管理學系 Hospitality Management
Keywords:	關鍵重要因素;資料包絡分析法 Critical Successful Factors;DEA
Date:	2011
Issue Date:	2014-07-07 15:59:56 (UTC+8)
Abstract:	本研究目的在於探討台灣國際觀光旅館的經營績效與提昇台灣國際觀光旅館經營績效的關鍵重要因素.本研究乃運用資料包絡分析法(Data Envelopment Analysis DEA)評估57家台灣國際觀光旅館的經營績效.然而,資料包絡分析法僅僅指出旅館的經營績效如何,但無法指出那些因素導致經營績效的優與劣.再者資料包絡分析法也只能列出那些旅館的經營績效優,卻無法提出建議,要如何才能達到好的經營績效.因此本研究更進一步運用質性研究以探討提昇台灣國際觀光旅館經營績效的關鍵重要因素.透過這些關鍵重要因素的確立,提供 This research is to evaluate the operational performance of International Tourist Hotels in Taiwan, and explores the critical success factors that contribute to good performance. This research initially adopted data envelopment analysis (DEA) to measure t
Appears in Collections:	[Department of Hospitality Management] Teachers Books

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