網路行銷

CHUR > College of Management > Department of Business Administration > Books > Item 987654321/39462

Please use this identifier to cite or link to this item: http://chur.chu.edu.tw/handle/987654321/39462

Title:	網路行銷
Authors:	莊英慎 Juang, Ying-Shen
Contributors:	企業管理學系 Business Administration
Keywords:	網路行銷 Internet Marketing
Date:	2012
Issue Date:	2014-07-07 15:37:11 (UTC+8)
Abstract:	闡述網路行銷之相關議題，包括定義、範圍、概念、使用技術與未來發展。含四篇16章，以及15個案，共334頁。 ─
Appears in Collections:	[Department of Business Administration] Books

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