The Study of Key Influential Factor on Weblog of Consumer Confidence to Choose Restaurant

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Title:	The Study of Key Influential Factor on Weblog of Consumer Confidence to Choose Restaurant
Authors:	陳淑莉 Chen, Shu-Li
Contributors:	餐旅管理學系 Hospitality Management
Keywords:	美食;部落格經營部落格內容;消費者信賴 fine food;blogs manage;blogs content;consumer confidence
Date:	2013
Issue Date:	2014-06-27 15:13:36 (UTC+8)
Abstract:	Weblog is widely regarded as the marketing tool for restaurant. Prior studies have largely overlooked the effects of consumer choose restaurant by fact finding. But for the way change of consumer choose restaurant special on web, the influence of weblogs
Appears in Collections:	[Department of Hospitality Management] Seminar Papers

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