Chung-Hua University Repository:Item 987654321/36324
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    Please use this identifier to cite or link to this item: http://chur.chu.edu.tw/handle/987654321/36324


    Title: Consumers' cognition and satisfaction level on purchase intention for a fast-food brand: A case study of Pizza Hut
    Authors: 蔡燿旭
    Tsai, Yao-Hsu
    Contributors: 餐旅管理學系
    Hospitality Management
    Keywords: N/A
    consumer cognition;satisfaction;purchase intention
    Date: 2013
    Issue Date: 2014-06-27 15:01:06 (UTC+8)
    Abstract: N/A
    N/A
    Appears in Collections:[Department of Hospitality Management] Journal Articles

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