Purchasing Models and National Culture

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Title:	Purchasing Models and National Culture
Authors:	楊振隆 Yang, chen-lung
Contributors:	科技管理學系 Technology Management
Date:	2008
Issue Date:	2014-06-27 01:21:57 (UTC+8)
Abstract:	This study proposes treating culture as an explanatory variable to test the assumption that existing theories are universally applicable. The primary research question was: Do purchasing theories built on samples from mainly North American companies with
Appears in Collections:	[Department of Technology Management] Seminar Papers

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