AN EXPLORATION OF CORPORATE SOCIAL   RESPONSIBILITY (CSR) AND CUSTOMER PURCHASE INTENTIONS IN PHARMACY CHAINS

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Title:	AN EXPLORATION OF CORPORATE SOCIAL RESPONSIBILITY (CSR) AND CUSTOMER PURCHASE INTENTIONS IN PHARMACY CHAINS
Authors:	羅智丰 Freda, C.F.Lo
Contributors:	國際企業學系 International Business
Keywords:	TBA Corporate Social Responsibility;Business ethics;Purchase intention.
Date:	2011
Issue Date:	2014-06-27 00:21:07 (UTC+8)
Abstract:	TBA Some years ago, the pharmaceutical industry started with the fairly young and attractive concept of CSR. Therefore, pharmaceutical companies should not only to achieve the purpose of profit, while is often considered to have a particular ethical responsib
Appears in Collections:	[Department of International Business] Journal Articles

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