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    Please use this identifier to cite or link to this item: http://chur.chu.edu.tw/handle/987654321/28170


    Title: 彰化縣品牌學校認證推動現況與改善措施之研究
    Authors: 賀力行
    Ho, Li-Hsing
    Contributors: 科技管理學系
    Technology Management
    Keywords: 品牌學校;認證
    Date: 2012
    Issue Date: 2014-06-26 23:51:24 (UTC+8)
    Abstract: 本研究旨在探討彰化縣國民小學品牌學校認證推動計畫與認證之實施情
    形，並分析品牌學校的內容與經營策略。採用「問卷調查」方法進行，問卷共分
    為「參與認證之動機考量」、「認證項目選定之理由」、「推動策略」、「遭遇
    困境」及「實施效益」等五個向度；並以 99 學年度申請參加與彰化縣國民小學
    品牌學校認證計畫之63 所公立國民小學教育人員為對象，以隨機抽樣的方式共
    計抽取樣本 300 人，回收問卷 286 份，有效問卷 280 份，占全部問卷的93.3
    ％。經以SPSS for Windows 12.0 中文版統計
    Appears in Collections:[Department of Technology Management] Seminar Papers

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